How To Appear on The First Page of Seach Engine Results
For many people SEO is like a Bengal Tiger. Wild, and very difficult to tame. This is because the search engines regularly change their algorithms in order to provide better experience to THEIR visitors.
Out of the hundreds of techniques that may or may not work, here are a few that always produces great results.
Regular Updates Make sure that you update your website regularly, since the search engines always favor those sites which are always up-to-date. Nobody wants stale content.
Write For People Search Engine visitors are there to find information. So, write your content keeping the reader in mind. Gone are the days of fooling the search engines with doorway pages and other black-hat stuff.Provide quality content and shoot up to the top of the results page quickly.
Meta tags Do not forget to add meta tags to every page on your website. However ensure you do not mislead the search engines by stuffing your meta data with unnecessary keywords.
Heading tag Bold text and headlines on your web page should always be enclosed between H1 and H2 tags. This enables the search engines to decipher your content properly and give weightage to proper keywords. This will help in indexing too.
Site map Help the search engine spiders to navigate your website quickly and easily by providing a relevant and updated sitemap.
Keywords Use keywords in the articles and make them bold. But don’t overdo this; it is really a big put-off! Find out which keywords your website visitors are like to be searching for and use in your text, anchor text, body copy and image alt tags.
External links Make sure that there are external links to almost all the pages of your website. If there are links to many pages of your website, then the search engines will feel that your site has a lot of good content to offer, and it will add value to your site. But if most of the external links head to your home page, then the conclusion will be that your site has nothing worthwhile to offer!
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